We are on a mission to close the pleasure gap and ignite your journey into the pleasure zone

We believe in the importance of your pleasure.

Through education we want to destigmatise masturbation and show you ways to take your sexual encounters, either solo or partnered to the next level.

Studies have found that 39% of women regularly orgasm during sex, this is compared to 91% of men.

Women also reported less satisfaction and pleasure from sexual activity, and are considerably more likely to orgasm when they are alone or have intercourse with another woman than when they have sex with a man.

Regular orgasm during sex

39% Women

91% Men

The pleasure gap is often due to a lack of clitoral stimulation which has been linked to several underlying cultural factors

As a society, we have placed too much value on penetrative sex, and closed the conversation on other ways to be intimate and have sex.

This results in women potentially prioritising their partner’s orgasms above their own needs, feeling less entitled to sexual pleasure and less likely to communicate their own needs for orgasm mainly due to societal stereotypes.

Female orgasms are more likely through clitoral stimulation, which is far less likely in heterosexual sex. Communicating the need for clitoral stimulation and making sure to include it in sex, such as oral sex, and vibrator stimulation during intercourse, is linked to far more frequent and pleasurable sexual encounters.

References

Mahar EA, Mintz LB, Akers BM. Orgasm Equality: Scientific Findings and Societal Implications. Current Sexual Health Reports. 2020;12:24-32.

Mintz LB. Becoming cliterate: why orgasm equality matters - and how to get it. New York.: HarperOne; 2017.

Wade LD, Kremer EC, Brown J. The incidental orgasm: the presence of clitoral knowledge and the absence of orgasm for women. Women Health. 2005;42:117-38.